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May 20, 2014

Louis Vuitton Cruise 2015 Fashion Show

"'Once in a lifetime — it’s never to be repeated. You blink, you miss it.' So said Michael Burke, chief executive officer of Louis Vuitton, of the house’s cruise collection shown on Saturday night."

He was referring to the fact that it was the first — and reportedly the last — time the tiny principality would allow a fashion show to be held on the square in front of the Prince’s Palace of Monaco, home to the Grimaldi family for more than 700 years.

Aussi: Imran Amed with Louis Vuitton chief executive and artistic director Nicolas Ghesquière on the "push into ready-to-wear."

While Dior’s show in Brooklyn was a more intimate affair, the Chanel event was reportedly on a scale previously unseen in the fashion world, staged in an elaborately constructed venue in the middle of the Dubai desert with over 1,000 invited guests. Having pioneered the concept of the traveling fashion show with events in places like Moscow, Venice, Scotland and Dallas, it was Chanel that kicked off a new trend to show pre-collections in a big way.

Posted by Ghost of a flea at May 20, 2014 06:49 AM