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February 13, 2014

The secret life of civet cats

"On the fifth day of the fifth month of 1921, Coco Chanel changed the scent of the world. She released Chanel No. 5 as her final vaudeville act—her only child. The perfume would grow to be “le monstre" of the perfume industry, a $300-per-ounce, elegant mist still anchoring the multibillion-dollar Chanel empire. ... Needing a musky base note, Coco resorted to an old perfumer’s trick: scrapings of sexual pheromones from the perianal gland of the Abyssinian civet cat."

Posted by Ghost of a flea at February 13, 2014 01:47 PM