FleaInNYCbanner.jpg

? Jimmy Choo Autumn Winter 2013 | Main | Iris van Herpen, Couture Autumn-Winter 2013/2014 ?

July 02, 2013

Ueberbau

Andy Tauer figures out his new wrapping machine, takes a hike.

Reflection also about some of the comments yesterday. Indeed, I tend to forget sometimes. There is this wonderful passion for scents among my readers, and sometimes my readers need to remind me about what is at the core of all the many boxes and labels and excursions here and there in logistics and packaging and all the discussions of legal and financing issues: it is only the tool to present a scent.

A lot of Ueberbau (superstructure) for a few spritzes, I know. But that’s the name of the game.

Posted by Ghost of a flea at July 2, 2013 06:47 AM