? Ada Habershon & Charles Gabriel - Will The Circle Be Unbroken (Choral Version) | Main | The lack of the lack of knowledge ?

March 31, 2013

Lessons learned

"When advertising agencies tell you they want something (higher quality content, long-form content, specific demographics, lean-back content, stuff that looks like tv) it’s not our job to attempt to deliver those things. In a world where the user really does get to choose, the content created to satisfy the needs and wants of viewers (not advertisers) will always reign supreme (thankfully)."

Posted by Ghost of a flea at March 31, 2013 09:44 AM