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March 17, 2006

PlayStation 3

Sony has confirmed its "spring" PS3 launch has been delayed until November (hat tip to Porchboy). While this will be a disappointment to Japanese PlayStation fans it means Americans can look forward to a simultaneous launch with Japan; Europeans may even hope to get their PS3s sooner than the expected spring 2007 if the new plan is for a global launch. But The Economist claims more is at stake than Sony's position in the video game console market.

The timing of the PS3 launch is critical to Sony’s broader corporate strategy. The company is betting on the technologically ambitious new console to do more than just continue its profitable dominance of the games industry. (The PlayStation 2, the clear winner among the current generation of games consoles with sales of over 100m units and a market share of around 70%, has sustained the company in recent years.) That is because Blu-ray is currently locked in a standards war with a rival high-definition disc format, HD-DVD, backed by Toshiba. Billions of dollars in future licence fees are at stake as the two formats fight to establish themselves as the high-definition successor to the DVD format.

Posted by Ghost of a flea at March 17, 2006 08:00 AM

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