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June 11, 2005

Necktie association

The Japanese government is rebuked by the Nihon Necktie Association for a new casual dress policy and the slogan, "No tie, no jacket." And quite right too.

"The campaign is aimed at helping achieve the target (of reducing greenhouse gas emissions) set under the Kyoto Protocol. Neckties help keep you warm in winter. We never said neckties are bad," Koike told a news conference Friday morning.

Worse even than this "no tie, no jacket" nonsense is the slogan, "Cool Biz" deployed in its full English-language horror. Neckties are not colourful scarves meant to keep anyone warm no matter how inclement the weather. Neckties are impractical garments meant to suggest formality and respect for one's context, one's colleagues and oneself. The Flea is scandalized that misguided ecological puritanism should have breached the once secure walls of Japanese sartorial discipline. This cretinous policy of mandatory sloppiness misses the whole point of having electricity in the first place.

Posted by Ghost of a flea at June 11, 2005 06:16 AM

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