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September 17, 2005


Expect Toronto stupid to step up a notch as the beautiful people decide "cell phones" are now to be referred to as "mobiles". The culprit, the roach-like celebrity stalkers of the Toronto International Film Festival.

TIFF engenders some good lingo. This year, FYI, "cellphone" is out; "mobile" in. And when a star wants to smoke, she says she "needs some air".

Or "needs a life". What a pathetic spectacle. Thanks to recent life changes, I have at least spared myself the tooth-grinding irritation of listening to a would be academic jetsetter with a tortured Madonna accent. The kind who refers to Toronto's subway as "the tube" and imagines this suggests cultural capital rather than, say, idiocy. UK Flea-readers will already know what a "mobile" might be and without having to strike a pose. I blame Gwyneth Paltrow.

Posted by Ghost of a flea at September 17, 2005 09:14 AM

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Your interpretation is mistaken, Flea. Clearly, Toronto got the idea from my father, who has been using the term 'mobile' in reference to his cell phone ever since he and my mother lived in England a few years ago, and who recently spent two weeks in Canada. Toronto's fashionable are taking their cues from an American senior software engineer.

Posted by: Jackalope Pursuivant [TypeKey Profile Page] at September 18, 2005 01:18 AM

I've avoided using the term cellular for years now, although I've never been to England for anything longer than a layover, ever since Telus started using the term to refer to their analog network and used the term 'PCS' for their digital coverage (although digital networks are also cellular).

Posted by: Kelvin [TypeKey Profile Page] at September 19, 2005 11:35 PM

I had suspected American software engineers had a hand in the problem!

Posted by: Ghost of a flea [TypeKey Profile Page] at September 20, 2005 10:07 AM